Key opinion leader

1 articles
  • Article Recirculation Lead Image

    The Pressures and Perks of Being a Thought Leader

    Barmy ideas can gain a foothold just because of the prominence of the person voicing them.Photograph by Tamaki Sono / Flickr The first time I saw the term, I was mystified. “Hey, Dr S! We’re getting a few KOLs together to give us some advice about how to develop our new compound,” began the friendly […]