Persuasion

1 articles
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    To Persuade Someone, Look Emotional

    Asked at the start of the final 1988 presidential debate whether he would support the death penalty if his wife were raped and murdered, Michael Dukakis, a lifelong opponent of capital punishment, quickly and coolly said no. It was a surprising, deeply personal, and arguably inappropriate question, but in demonstrating an unwavering commitment to his […]